The Blueberry Council’s health research includes projects on heart health, cognitive aging and insulin sensitivity, and other benefits that help make blueberries the favorite choice of consumers. This research establishes the health benefits of blueberries with doctors, nutritionists, fitness experts and other influencers.
What’s this about blueberries and love affairs?
According to a study by the Eiseman Center for Color Information and Training, color is very influential in food and everywhere else. Their results stated that "In our studies, blue remains the favorite color. Consumers have a love affair with blue. It’s the No. 1 color in Europe, Asia and North America."